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Landing Pages, What Are They?

Landing Pages, What Are They?


Whether you know what a landing page is or not, your site has them! Put very simply, a landing page is the first page that a user sees when arriving at your site. If your landing pages are not organised in a cohesive way, then search engines have the greatest influence in deciding what is […]

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Analytics Gives You Data, Do You Use It?

Analytics Gives You Data, Do You Use It?

These days, virtually every webmaster out there has access to complex analytics. Even if you don’t use an advanced, third-party analytics solution, several search engines can provide great analytics tools you can access for free. In fact, many analytics suites have recently grown more powerful, with a host of new features being added. With the […]

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Search Engines Want Answers

Search Engines Want Answers

What is the one thing that unifies each and every search engine user across the United Kingdom? Although some search engines are vastly more popular than others, that isn’t the answer. Nor is there any particular response about demographics that will characterise every possible user. (more…)

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6 Beautiful Ways To Engage A Reader

6 Beautiful Ways To Engage A Reader

Web pages and web content can offer a very effective medium for driving business, but companies also need to be careful about finding good ways to connect, and not overdo the technology to the point of alienating customers. As a simple rule, sites that are easy to navigate and are informative will often receive the […]

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5 Reasons Why Your Best Leads Come From Happy Customers

5 Reasons Why Your Best Leads Come From Happy Customers

Many businesses spend countless amounts of time and financial allocations on marketing, without realising that some of the best promotion can actually be obtained for free. The simple trick to this is good customer service. Clients who are pleased, and even highly impressed by the attention that a company pays to them is worth far […]

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5 Ogilvy Classic Headlines

5 Ogilvy Classic Headlines

David Ogilvy perfected some of the most eye-catching and viscerally captivating print ads over the years. Much of his approach was quite simple, but it keyed in to target audiences to ensure that products were connecting with the proper consumers. One of his great contributions was in setting up an advertising template that could be […]

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5 Reasons You Should Publish Content On Your Website—And Not Facebook

5 Reasons You Should Publish Content On Your Website—And Not Facebook

It’s a common enough question these days: “Why not just use Facebook?” There are a lot of answers to this question, 15 of which we’re here to tell you about below. 1. Facebook Is Not A Never-Ending Network Remember MySpace? Remember Xanga and LiveJournal and every other social media network that paved the way for […]

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10 Reasons You Should Move To Cloud Computing

10 Reasons You Should Move To Cloud Computing

There are a number of reasons to consider moving to the cloud computing option, and in today’s world of business, more companies and corporations are taking advantage of it. Here are 10 of the primary reasons why you too should move to cloud computing. 1. Cost-Effective This is a reason that will likely always be […]

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How To Write A Website Brief

How To Write A Website Brief

Need to write a website brief? Here is your quick guide to doing just that. • The web designer or company that will be doing the design work will need to know about your company in order to understand the best way to design your website. Let them know about products you sell, the company […]

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So You Want To Sell Products Online, Huh?

So You Want To Sell Products Online, Huh?

In today’s world, everything is done online. The Internet is the number one marketing hub of today. It’s the immediate go-to for a great number of consumers, internationally. If you’ve made the decision to begin selling your products online, you’re going to need to know a few things first. Know What You Want To Sell […]

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