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Is Facebook one big social experiment with you as the lab rat?

Facebook tinkered with users’ feeds for a massive psychology experiment It turns out that some of the Facebook scientists have just published some research that reveals they manipulated content that was seen by more than half a million people! That’s a rather a lot of data! This research called “Experimental evidence of massive-scale emotional contagion […]

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5 Reasons You Should Publish Content On Your Website—And Not Facebook

5 Reasons You Should Publish Content On Your Website—And Not Facebook

It’s a common enough question these days: “Why not just use Facebook?” There are a lot of answers to this question, 15 of which we’re here to tell you about below. 1. Facebook Is Not A Never-Ending Network Remember MySpace? Remember Xanga and LiveJournal and every other social media network that paved the way for […]

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social media language

Social media language

Do words matter to you? I mean to say, do you reflect, ponder, perhaps test and examine words, and how you use them? When it comes to social media you really should do for they can make a huge difference depending on the platform! This is a great infographic that really makes it very obvious […]

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Top 10 List Of Facebook Tactics For Business Pages

Top 10 List Of Facebook Tactics For Business Pages

Facebook is a powerful tool to expand your business, attract new customers, and encourage loyalty of existing customers. Here are 10 tactics to best utilise Facebook for your business: 1. Promote your Facebook page proudly and often. Publish the URL for your Facebook page on websites, written correspondence, e-mails, signs – anything and everything a […]

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12 Digital Marketing Secrets

12 Digital Marketing Secrets

The ways to market your business digitally have multiplied in an extremely short amount of time. Here are 12 secrets to help you navigate your way to successful digital marketing: 1. Content – Provide timely and useful content utilising different media: blogging, videos, photos, even memes. Quality matters, not just to SEO results but also […]

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Social media and small businesses statistics

Social Media and Small Businesses Statistics

Here’s a Social media and small businesses statistics infographic I stumbled across on the plane yesterday, thought it might be useful for you. I’ve extracted the text and put them below also. Which social network is used most? 88% – Facebook 67% – Twitter 44.6% – LinkedIn 34.8% – Pinterest 30.6% – Google+ Small businesses are […]

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How To Take Charge Of Your Social Media

How To Take Charge Of Your Social Media

Social media is constantly evolving and expanding. It is easy for a business owner to be overwhelmed by the different formats and communities out there in the Internet. Follow these steps to take charge of social media, and use it to help your business grow and succeed. 1. Learn the different media. Facebook is a […]

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google+

How to use G+

I stumbled across another fantastic infographic that highlights how to improve engagement with G+, in fact by a whopping 281%. Here it is with my summary text extraction below.   Who uses Google+? 500 Million Registered Users 63% are males 37% are females 48% of Fortune Global 100 Companies use Google+ 40% of Marketers use […]

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email subjects

Don’t Do These Things When Writing Email Subject Lines

When it comes to UK content marketing, a lot of attention is given to things like strong social media presence and good UK website development. But sometimes the more mundane things really matter, and a good email is one of those things. In particular, the subject line should be given some extra attention. It’s easy […]

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10 Ways To Use Google Plus For Small Business

10 Ways To Use Google Plus For Small Business

Today, companies need all the tools and tricks that they can harness to get ahead, and most have already realised that using social media can have a huge impact on their business. But in most cases, Facebook gets all the attention. The fact is that UK companies should look beyond just Facebook and Twitter when […]

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